Archive for February, 2009

Dell and Bartz. A Tale of Two Leaders.

In: Marketing

Some Good Whacks by Nike.

In: Marketing

Simply radical.

In: Marketing

Newspaper 2.0 Takes a Hit.

In: Marketing

Crossing the Platform

In: Marketing

Webertarians Speak. To Facebook.

In: Marketing

Watering Down Starbucks. Again.

In: Marketing

A re-post. Things we remember.

In: Marketing

Zagat and Wellpoint (Oysters?)

In: Marketing

Google…Leaving the Building.

In: Marketing

About this blog

Brought to life, a powerful brand idea sells more, to more, for more, more often.

Campaigns come and go...a powerful brand idea is indelible.

Contact me: Steve@whatstheidea.com


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