Name: Great Stony Brook Children’s Hospital Spot.
Uploaded: 2014-09-23T07:32:58-05:00
Channel: Steve Poppe
Description: Stony Brook Children’s Hospital is running an adorably effective TV spot in a category filled with generally poor work. While most hospital ads boast and claim or spout specialty capabilities, aka leading edge treatments and technology, this spot is about empathy. A smart aleck, young physician is talking to her patient on a gurney rolling

Brand Strategy. Steve Poppe, Founder. Campaigns come and go, a powerful brand idea is indelible.

Marketing

Great Stony Brook Children’s Hospital Spot.

Steve Poppe- September 23, 2014

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Tag: great TV spots

Great Stony Brook Children’s Hospital Spot.