Tim Armstrong – Page 2 – Brand Strategy. Steve Poppe, Founder.

Brand Strategy. Steve Poppe, Founder. Campaigns come and go, a powerful brand idea is indelible.

Brand Planning

Aol. vs. Yahoo

Steve Poppe- December 11, 2009

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AOL. All dot, no strat.

Marketing

AOL. All dot, no strat.

Steve Poppe- November 23, 2009

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12Page 2 of 2

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