mattel – Brand Strategy. Steve Poppe, Founder.

Brand Strategy. Steve Poppe, Founder. Campaigns come and go, a powerful brand idea is indelible.

Mattel’s feelin’ it.

Marketing

Mattel’s feelin’ it.

Steve Poppe- February 3, 2009

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Mr. (Mattel) president.

Marketing

Mr. (Mattel) president.

Steve Poppe- September 5, 2007

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