Want a snapshot of U.S. media habits? Broadcast TV is for Geezers. Cable is for kids. Magazines are for women/girls. DVDs are for teens and college kids. CDs are for suburbanites. Music downloads are for the hip-hop crowd. And Box Office Movies are for the young and old with a big donut hole in the middle.
So says Nielsen Media Research, M:Metrics, Screenline, Internet Movie Database, Mediaweek and Nielsen SoundScan/Billboard.
Did someone turn off the radio?