Marketing Musings by Steve Poppe
IBM is back.
By: Steve Poppe on: Jan 19,2009 In: MarketingMcDonald’s Sales Up, but Ads Trending Down.
By: Steve Poppe on: Nov 14,2008 In: MarketingIs Burger King Targeting Future Fathers?
By: Steve Poppe on: Aug 19,2008 In: MarketingMcDonald’s Lost Opportunity. On a sesame seed bun.
By: Steve Poppe on: Jun 10,2008 In: MarketingFaster food
By: Steve Poppe on: Jan 30,2008 In: MarketingAbout this blog
Brought to life, a powerful brand idea sells more, to more, for more, more often.
Campaigns come and go...a powerful brand idea is indelible.
Contact me: Steve@whatstheidea.com
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