Comments for What's the Idea? http://whatstheidea.com Marketing Musings by Steve Poppe Wed, 10 Mar 2010 23:10:16 +0000 http://wordpress.org/?v=2.9.2 hourly 1 Comment on Cashiers, Conversationalists and CMOs. by Greg Connolly http://whatstheidea.com/marketing/cashiers-conversationalists-and-cmo/comment-page-1#comment-1672 Greg Connolly Wed, 10 Mar 2010 23:10:16 +0000 http://whatstheidea.com/?p=1457#comment-1672 My being of the conversationalist camp and a runny nosed sausage maker it's about asking the best questions i.e. "Why should our customers care?" Create the internal passion and the cashiers get on board in the most productive ways. My being of the conversationalist camp and a runny nosed sausage maker it’s about asking the best questions i.e. “Why should our customers care?” Create the internal passion and the cashiers get on board in the most productive ways.

]]> Comment on An unlikely mind. by Noah Brier http://whatstheidea.com/marketing/an-unlikely-mind/comment-page-1#comment-1660 Noah Brier Wed, 10 Mar 2010 12:46:02 +0000 http://whatstheidea.com/?p=1455#comment-1660 Thanks Steve, that's very kind of you. Thanks Steve, that’s very kind of you.

]]> Comment on Healthcare Reform. The Brand. by Steve Poppe http://whatstheidea.com/marketing/healthcare-reform-the-brand/comment-page-1#comment-1376 Steve Poppe Wed, 24 Feb 2010 15:15:45 +0000 http://whatstheidea.com/?p=1400#comment-1376 I agree that the best way to kill a bad product is with good advertising. I agree that the best way to kill a bad product is with good advertising.

]]> Comment on Healthcare Reform. The Brand. by Danno http://whatstheidea.com/marketing/healthcare-reform-the-brand/comment-page-1#comment-1375 Danno Wed, 24 Feb 2010 14:35:48 +0000 http://whatstheidea.com/?p=1400#comment-1375 I think you've missed the point entirely. If a product/service is seriously flawed, "managing the brand" through better PR or advertising isn't going to help. Too many brands think better branding can make an inferior product successful. This is just one example. I think you’ve missed the point entirely. If a product/service is seriously flawed, “managing the brand” through better PR or advertising isn’t going to help.

Too many brands think better branding can make an inferior product successful. This is just one example.

]]> Comment on Alcatel-Lucent Brokerage. by Mike Maney http://whatstheidea.com/marketing/alcatel-lucent-brokerage/comment-page-1#comment-1289 Mike Maney Wed, 17 Feb 2010 14:03:42 +0000 http://whatstheidea.com/?p=1372#comment-1289 Thanks for the kind words, Steve. That word -- broker -- seems to be coming up a lot this week. You might also want to check out what we are doing with API bundles to help developers overcome the cost burden of working with network APIs (and how that same fix opens new revenue channels for service providers). http://developer.alcatel-lucent.com Thanks for the kind words, Steve. That word — broker — seems to be coming up a lot this week. You might also want to check out what we are doing with API bundles to help developers overcome the cost burden of working with network APIs (and how that same fix opens new revenue channels for service providers). http://developer.alcatel-lucent.com

]]> Comment on Facebook and Google Hit the Highway. by Matt Nelson http://whatstheidea.com/marketing/facebook-and-google-hit-the-highway/comment-page-1#comment-1277 Matt Nelson Wed, 17 Feb 2010 00:13:20 +0000 http://whatstheidea.com/?p=1361#comment-1277 Great thoughts and descriptive analogy of the current state of websites and social media. Completely agree, content is still KING, but I really like the visual of Facebook and other social media being the highway. The more active people become and the more focused and targeted all those conversations can become will allow us to bypass a lot of the traffic eventually and get into the "fast lane" to get what we need/want from those interactions. Things like Hootsuite, Tweetdeck, and Twitter Lists are just the first steps to making that happen.... Great thoughts and descriptive analogy of the current state of websites and social media. Completely agree, content is still KING, but I really like the visual of Facebook and other social media being the highway. The more active people become and the more focused and targeted all those conversations can become will allow us to bypass a lot of the traffic eventually and get into the “fast lane” to get what we need/want from those interactions. Things like Hootsuite, Tweetdeck, and Twitter Lists are just the first steps to making that happen….

]]> Comment on Google Trivestiture? by Remains of the Day: Windows 8 Will "Change the Way People Think About PCs" Edition [For What It's Worth] - www.hostei.com - deep web news radio http://whatstheidea.com/marketing/google%e2%80%99s-technological-obesity/comment-page-1#comment-1259 Remains of the Day: Windows 8 Will "Change the Way People Think About PCs" Edition [For What It's Worth] - www.hostei.com - deep web news radio Tue, 16 Feb 2010 06:13:41 +0000 http://whatstheidea.com/?p=1334#comment-1259 [...] Google Trivestiture?Marketer Steve Poppe thinks Google Buzz is an indication of Google’s “culture of technological obesity.” Youch. [What's the Idea?] [...] [...] Google Trivestiture?Marketer Steve Poppe thinks Google Buzz is an indication of Google’s “culture of technological obesity.” Youch. [What's the Idea?] [...]

]]> Comment on Google Trivestiture? by Remains of the Day: Windows 8 Will "Change the Way People Think About PCs" Edition [For What It's Worth] - www.hostzi.com - deep web news radio http://whatstheidea.com/marketing/google%e2%80%99s-technological-obesity/comment-page-1#comment-1250 Remains of the Day: Windows 8 Will "Change the Way People Think About PCs" Edition [For What It's Worth] - www.hostzi.com - deep web news radio Mon, 15 Feb 2010 17:10:59 +0000 http://whatstheidea.com/?p=1334#comment-1250 [...] Google Trivestiture?Marketer Steve Poppe thinks Google Buzz is an indication of Google’s “culture of technological obesity.” Youch. [What's the Idea?] [...] [...] Google Trivestiture?Marketer Steve Poppe thinks Google Buzz is an indication of Google’s “culture of technological obesity.” Youch. [What's the Idea?] [...]

]]> Comment on Blog Action Day – A Poverty Pledge by MickeO http://whatstheidea.com/marketing/blog-action-day-a-poverty-pledge/comment-page-1#comment-1236 MickeO Sun, 14 Feb 2010 17:42:19 +0000 http://whatstheidea.com/marketing/blog-action-day-a-poverty-pledge#comment-1236 Hello, I'm seeking help for the kids of Haiti. I'm at this site for a non-profit group that spends their time to creating oppurtunities for the kids in haiti. If anyone wants to give money then this is the place: <a href="http://universallearningcentre.org" rel="nofollow">Donate to Haiti</a> or <a href="http://universallearningcentre.org" rel="nofollow">Help Haiti</a> They give children in Haiti a positive outlook through education. And yes, they are legitimate. Any help would be great Hello,

I’m seeking help for the kids of Haiti.

I’m at this site for a non-profit group that spends their time to
creating oppurtunities for the kids in haiti. If anyone wants to give money then this is the place:

Donate to Haiti or Help Haiti

They give children in Haiti a positive outlook through education.

And yes, they are legitimate.

Any help would be great

]]> Comment on Google Trivestiture? by Remains of the Day: Windows 8 Will "Change the Way People Think About PCs" Edition [For What It's Worth] « Deep Web News Radio http://whatstheidea.com/marketing/google%e2%80%99s-technological-obesity/comment-page-1#comment-1233 Remains of the Day: Windows 8 Will "Change the Way People Think About PCs" Edition [For What It's Worth] « Deep Web News Radio Sun, 14 Feb 2010 13:13:57 +0000 http://whatstheidea.com/?p=1334#comment-1233 [...] Google Trivestiture?Marketer Steve Poppe thinks Google Buzz is an indication of Google’s “culture of technological obesity.” Youch. [What's the Idea?] [...] [...] Google Trivestiture?Marketer Steve Poppe thinks Google Buzz is an indication of Google’s “culture of technological obesity.” Youch. [What's the Idea?] [...]

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